Services
Market Research and data collection
Market research and data collection are vital for grasping target audiences, industry trends, and competitors. These insights drive strategic decisions, enabling businesses to adapt, innovate, and stay ahead in dynamic markets.
(SMEs) Analysis and Growth Tactics
SME analysis entails evaluating strengths, weaknesses, opportunities, and threats. Growth tactics include diversification, operational optimization, digital expansion, customer loyalty, and strategic partnerships for sustained competitiveness.
Social impact assessment
Social impact assessment evaluates the effects of projects, policies, or programs on communities and stakeholders. It helps identify potential risks and benefits, ensuring responsible decision-making and sustainable development.
Market Research and data collection
- Our BDI team conducts robust and transparent research methodologies in-country
- Understand current market trends and future growth opportunities in Nigeria
- Track population shifts to develop effective marketing strategies
- Obtain unparalleled insights into product segmentation and competitors' brand market share
- We cover key growth sectors such as, FMCG, Energy, Financial Services, Health, Agriculture, Sports & Entertainment, Education, Technology, and infrastructure
Business (SMEs) Analysis and Growth Tactics
- Provide insights into emerging market segments, customer preferences, and industry dynamics to help SMEs align their offerings with market demand.
- Identify strengths, weaknesses, opportunities, and threats (SWOT) to formulate data-driven strategies for business improvement
- Collaborate with SMEs to define strategic objectives, prioritize initiatives, and allocate resources effectively.
Social Impact Assessment
- Conduct comprehensive impact evaluations to assess the effectiveness and outcomes of social programs and initiatives
- Provide capacity building workshops, training programs, and technical assistance to organizations, governments, and NGOs on social impact assessment methodologies, tools, and best practices
- Facilitate stakeholder engagement processes to gather diverse feedback from stakeholders affected by a project or policy change.
- Conduct community needs assessments to identify priority issues, challenges, and opportunities within specific geographic areas or demographic groups.
Our mission is to empower businesses with actionable insights through comprehensive data analysis and strategic research, with a focus on innovation and excellence.
Quick Links
- Market Research & data collection
- business Analysis and Growth Tactics
- Social impact assessment
- Business Day Intelligence Market Brief
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